Who we are
The agency was founded by Natalia Maslakova, an economist and analyst who has been running ads for businesses for 9 years. Today the team has more than 20 specialists: targeting experts, designers, copywriters and developers. We run ads in 20 languages for clients in Ukraine, Europe, Kazakhstan and the USA, and the agency is based in Odesa.
For Odesa businesses this means two things: a team that knows the local market, and experience in scaling when clients from the city are no longer enough. More about the founder.
What we do for businesses in Odesa
- Instagram and Facebook targeted ads — leads, bookings and sales with targeting around your location or across the whole city.
- Sales funnels and chatbots — quizzes, lead forms, Telegram and Instagram bots that turn a lead into a booking.
- Websites and landing pages — built for ads and with analytics, so you see the cost per lead and sales.
- SMM and YouTube — content that warms up the audience before purchase.
- GEO AI and ChatGPT ads — so that ChatGPT, Gemini and other AI assistants recommend your business.
- AI creatives — videos and banners for ad testing without long shoots.
Results of Odesa clients
| Project | Segment | Budget | Cost per lead | Result |
|---|---|---|---|---|
| Aesthetic device clinic in Odesa: filling the schedule from scratch | Services: device-based aesthetics, including laser hair removal, SMAS lifting and lip augmentation | $12,000 | $2–2,5 | ~5,300 enquiries |
| Plastic surgeon Oleksii Synovets: patients in the off-season | Medicine: plastic surgery and injectable aesthetics. The surgeon appeared on the Ukrainian TV show “Embarrassing Bodies” and has performed 500+ operations | $1,500 | — | 9 patients |
| “Odesa” real estate agency: selling apartments with paid social | Real estate: an agency with exclusive listings of new-build apartments in Odesa | $650 | — | 3 apartments sold |
| Kwadrat: a school of charisma and public speaking | Training in charisma, public speaking and confident communication: in-person studios in Kyiv and Odesa plus an online format | $3,329 | $10.31 | 323 leads |
Aesthetic device clinic in Odesa: filling the schedule from scratch
About 5,300 Direct inquiries at $2–2.5 on a $12,000 budget, with 30–40% going on to book. Within a year the clinic was 60–70% booked, with paid social bringing in most clients.
Plastic surgeon Oleksii Synovets: patients in the off-season
3 surgery patients at $3,000–3,500 and 6 injection bookings on a $1,500 budget.
“Odesa” real estate agency: selling apartments with paid social
Over 150 leads at $1–2.5 and 3 apartments sold: one during the campaign and two within a month after.
Kwadrat: a school of charisma and public speaking
323 leads and payments at an average of $10.31.
How we work with local businesses
- Targeting around your location. For salons, clinics and offline schools we show ads to people who live or spend time nearby, and for several branches we split the budget so that leads reach every location.
- Leads where it suits the client. The hardware cosmetology center had no website, so leads came to Instagram Direct: about 5,300 inquiries at $2–2.5, with 30–40% turning into bookings.
- A small budget can still deliver. A real estate agency in Odesa started with $150–200 a month: more than 150 leads and 3 apartments sold on a $650 budget.
- We work with seasonality. A plastic surgeon got patients in the off-season: 3 surgeries at $3,000–3,500 and 6 injection bookings on a $1,500 budget.
- We count sales, not clicks. We track how many leads reached a booking and payment, and scale what pays off.
Reviews
MAS Project is rated 5.0 on Google Maps. Clients write that the team takes on the work end to end, gets deeply involved in analytics and brings leads within the first days. All reviews · MAS Project on Google Maps.
FAQ
Are you based in Odesa?
Yes. MAS Project was founded in Odesa in 2017, and the agency is based here. We work with clients from Odesa and other cities online.
Do you only work with Odesa businesses?
No. We run ads for clients across Ukraine, in Europe, Kazakhstan and the USA in 20 languages. We help Odesa companies both in the city and when they enter new markets.
How much does a lead cost for a business in Odesa?
In our Odesa cases an inquiry cost from $1–2.5 (a real estate agency and a cosmetology center) to $10.31 per lead and payment (Kwadrat charisma school in Kyiv and Odesa). We name the exact price after reviewing your niche, geography and average order value.
When will the first leads come in?
We guarantee the first leads on the second day after launch, or your money back.
Niches we work with
We'll estimate the cost per lead for your business in Odesa
We'll review your niche and geography, show similar case studies and propose a launch plan. First leads on the second day after the ads go live.
Get in touch