- Niche
- International speech therapy for Russian-speaking children abroad
- Geography
- USA + Canada + Europe
- Duration
- 14 months of work
- Platforms
- Facebook Ads, Instagram Ads, Google Ads
Challenge
Find and reach Russian-speaking parents in the US, Canada and Europe
What we did
Geotargeting + interests + Lookalike audiences built from the existing customer base
Result
46% conversion to customer while entering 3 continents at once
Ads Manager screenshots
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